top of page
  • Writer's pictureJuliana C Stryker

Barbie Mania: A Trip Down the Pink Carpet of Brand Collaborations

Hi Barbie! Hi Ken! Hi Barbie... Collaborations!!!! Oooh!!!



Heads up, doll devotees and pop culture connoisseurs!


We're stepping into the glitz and glamour of Barbieland where Pantone 219 reigns supreme, doll houses redefine luxe living, and those chic pink stilettos have left permanent imprints in our hearts.


From pixels on our screens to the palpable shelves in stores, Barbie seems to have conquered every conceivable territory. Props to the marketing maestros behind Barbie, their recent campaigns have captivated audiences of all ages, making this 64-year-old doll an enduring cultural icon.


As a little girl, I had my very own Barbie doll. Hours melted away as I reveled in playing dress-up with this impeccably stylish doll. A bit of nostalgia? Certainly. But isn't it fascinating how these early fashion adventures have shaped my professional journey, making this blog your trusted style resource today? 😜


It might just be Barbie's magic at work (Sorry, Polly Pocket, you nudged me towards interior design, but that's a tale for another day!)

Traversing down the aisles of Toys "R" Us after a prolonged hiatus felt like a refreshing detour into my childhood. I found myself enchanted by the updated Barbie mantra emblazoned on the packaging - "You can be anything". I remember wholeheartedly believing in this empowering message once. As adults, we may occasionally stumble into the pitfall of self-doubt, but let's remember to pick up Barbie's mantra as a torchlight in these moments.


Credit where credit's due - Ruth Handler, the creator of Barbie, sparked a paradigm shift in the toy industry with Barbie's ever-evolving career trajectory. Long before the societal norms caught up, Barbie had stepped into the shoes of an astronaut in 1965, campaigned for the presidency in 1992, and spearheaded robotics engineering in 2018. Each career-themed Barbie serves as a beacon, inspiring girls to dream big and shatter stereotypes.


With the new Barbie movie creating a wave of nostalgia, the doll's appeal has transcended gender norms, just as my own brother's long-standing fascination with Barbie's pink speedboat stands testament to.


The casting of the multi-talented Margot Robbie in the lead role is just the icing on the pink cake, demonstrating that a woman can be a powerhouse of beauty and brains.


But wait, the Barbie frenzy doesn't stop at dolls or movies. Several brands have joined the Barbie bandwagon, launching themed merchandise to inject a dash of that Barbie magic back into our lives.


So, whether you're looking to relive your childhood dreams or infuse a bit of pink glamour into your day, here are some Barbie collaborations to check out. Happy exploring!


Barbie The Movie

 

Montegrappa Barbie Collector Set


Montegrappa Barbie Collector Set

Montegrappa Barbie Collector Set

Montegrappa Barbie Collector Set

Guess what, belles and beaus?


Montegrappa's whipped up another stroke of genius - a Barbie collector's set, straight from our nostalgic dreams! This duo, celebrating Barbie's film debut, blends pastel hues and glistening trims on a 14K gold nib, truly showcasing Italian craftsmanship. Housed in a swanky pink lacquered keepsake box, this set, limited to 300 pieces, is a writer's fantasy come true! Can't wait to let Barbie and Ken jazz up my writing journey! 🎀✍️


 

The ALDO x Barbie Collection


The ALDO x Barbie Collection

The ALDO x Barbie Collection

ALDO just dropped a Barbie-themed collection and it's a pink lover's dream!


From stylish footwear to chic handbags all in Barbie's signature pink, it's a veritable Barbie world. The showstopper for me? These Barbie Stessy Malibu Pink heels, priced at $209. They're so fab, they'd make even Aqua's Barbie Girl green with envy, perfectly encapsulating the spirit of "life in plastic, it’s fantastic".


Trust me, you'd want to match your favorite Barbie doll with these. Now, excuse me, I've got some shopping to do! 👠🛍️


 

Zara x Barbie Collection


Zara x Barbie Collection

Zara x Barbie Collection

Zara x Barbie Collection

And what's this? Full looks from the movie coming to life, including Barbie's pink gingham dress and Ken's western cowboy outfit!


Thanks to Zara's versatile capsule collection, you can now literally dress up as your screen favorites while easily blending these fun pieces into your current wardrobe! Time to step out, serving looks just like our beloved Barbies and Kens! Bring on the nostalgic fashion glow-up, I say! 💃🕺


 

Barbie x Typo/Cotton On


Barbie x Typo

Barbie x Typo

Barbie x Typo

Get ready to live out your Barbie dreams with the latest Barbie x Typo collaboration!


Who knew we needed this nostalgia trip? But here we are, ready to make our Barbie DreamHouse dreams come true - for real! From oversized hoodies to cute slippers, smoothie cups to plush cushions and rugs, this range has got you covered. The Barbie x Typo collection is about to sprinkle a whole lotta pink and fun into our lives. So why wait? Time to upgrade your everyday with these lifestyle exclusives.


 

Nyx Professional Makeup X Barbie The Movie Collection


Nyx Professional Makeup X Barbie The Movie Collection

Nyx Professional Makeup X Barbie The Movie Collection

Nyx Professional Makeup X Barbie The Movie Collection

Nyx Professional Makeup X Barbie The Movie Collection

Step into the vibrant world of Barbie Land with NYX Professional Makeup’s Barbie The Movie Collection! Bursting with bright, Barbie-inspired hues and professional performance, it's a dream-come-true for every Barbie and Ken out there. And hey superfans, this makeup vault isn't just high-quality makeup, it's a collectible item you wouldn't want to miss!


 

Finally, are you ready for my most favourite Barbie collaboration???


Drum-roll please!


.

.

.


Tadah!


Barbie x Burger King


Barbie Burger King

Barbie Burger King

Isn't this just adorable? Barbie has taken over Burger King! They've introduced a Barbie Land menu complete with a bacon cheeseburger doused in smoky pink sauce, Ken’s potato french fries, and a pink donut vanilla milkshake mixed with strawberry Nesquik powder, all nestled inside a special Barbie Land box. And no, it's not plastic, it's very real! But brace yourselves, folks, here comes the spoiler – this drool-worthy set is exclusive to Brazil. Talk about food-envy! 😋🍔🍟🍓


 

And there we have it, my fabulous friends! Wasn't it a joy diving back into the pink-tinted world of Barbie and exploring these oh-so-cute collaborations together?


Barbie The Movie

Let's always remember, while we love Barbie for the trailblazer she is, each one of us has our own unique sparkle and strength to flaunt.


Barbie's just there to remind us of the boundless potential we all possess!


So, here's to embracing our individual journeys, stilettos, sneakers, and all!



Your friend,

Juliana


0 comments

留言


bottom of page